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Dear Mr. Rosenberg...I liked your Hispanic outreach project and agree with much of your platform, but I am not convinced a further push to the right is going to win the Democrats elections or do the country any good. I don't believe we can just try to moderate Republican ideas. We need our own ideas and we need to market them.

 

I believe the rightward shift of the Democrats has made it much easier for people to jump off the Democratic bandwagon and onto the Republican one or abandon the Demos altogether. This is especially true given that the Reps are in power and the Demos are in disarray. This will not change even with the White House so far to the right

 

I think what the Democrats need to do is reintroduce themselves to America, via an extensive ad campaign. We need to redefine liberal. Redefine progressive. And redefine what it means to be a Democrat. We need to show the history of the liberal movement within the United States and how it is responsible for nearly all the great things this country has accomplished. I do not agree that we should run from the L word. We need to deprogram the American people from the propaganda of the last twenty years.

 

I figure an effective ad campaign could cost $250 million a year (the army spends $600 million.) If the Kerry campaign proved anything, it is that the money is there. I believe progressive minded caring people would continue to give if they feel they are getting something for the contributions. Shifting more to the right is not going to generate as much cash as better marketing the ideals the party faithful cherish, including protecting the environment, universal health care, assistance to the poor, diplomacy over weaponry, advancing civil and human rights throughout the world and meeting the needs of working class America.

 

Where we could shift to the right would be to pick up the valuable pieces the Republicans seems to have discarded, including fiscal discipline, clean and transparent government and state’s rights over federalism. We could also take the moral arguments straight to the people. Even on the issue of gay marriage, a long-term campaign that educates as well as leads people to the moral goodness of equal rights for all is achievable. 

 

The party also needs to develop the highest integrity mailing/phone list ever. I led phone banks to eight swing states, and the lists were in many cases nearly useless. The DNC should be working to develop a complete list today, with both research and outreach departments that are staffed by concerned citizens as well as those in need of a job. There was no infrastructure for the candidates in 2004 (or before) other than what they did themselves. This was a travesty and I believe it alone cost Kerry the election.

 

I have liked being a member of the NDN and believe the operational approach of your group would work for the DNC, but I would hope that the Democrats would not, as in the words of your rival Howard Dean, become Republican “lite”. Most of the ideas on the left are still better. The American people just need to be shown that they are.

 

Sincerely

 

James Forbes


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